Patrons can enjoy all day October 7.

LUBBOCK, Texas, September 30, 2025 – Abuelo’s Mexican Restaurant, famous for its authentic, made-from-scratch Mexican cuisine and hand-crafted Mexican Margaritas, invites guests to join in the celebration of National Taco Day with a delicious one day offer.

On Tuesday, October 7, guests can add a crispy seasoned beef or shredded chicken taco to any entrée for just $1 each. This special is available all day for dine-in guests, making it the perfect chance to enjoy Abuelo’s signatures drinks, entrées, and your favorite tacos.

“Whether you’re gathering with friends, enjoying a meal with family, or simply treating yourself, it’s our way of celebrating with you and saying thank you for making Abuelo’s part of your traditions,” said John Dorrington, CEO of Abuelo’s Mexican Restaurants.

Offer Details:

  • Available all-day Tuesday, October 7.
  • Dine-in only.
  • Entrée purchase required.
  • Choice of crispy seasoned beef or shredded chicken taco add-on.
  • Limit 3 add-on tacos per entrée.

Guests are encouraged to dine-in and celebrate National Taco Day with us on October 7. Enjoy great food, warm hospitality, and tacos worth celebrating. Come, stay awhile, and see what has set Abuelo’s apart for 35 years. Find an Abuelo’s Mexican Restaurant near you at www.abuelos.com/restaurants.

About Abuelo’s

Since its first opening in 1989, Abuelo’s Mexican Restaurant has consistently been on the leading edge of made-from-scratch, family-style Mexican food. Experience homemade cooking with rich flavors of coastal and interior Mexican cuisine using the finest and freshest ingredients. Owned and operated by Food Concepts International in Lubbock, Texas, the company currently has 16 full-service restaurants located in eight states that provides in-house authentic Mexican food, Mexican food delivery, Mexican food to go, and Mexican food catering. For more information, visit www.abuelos.com or Abuelo’s Facebook page at www.facebook.com/Abuelos.

Media Contact:
abuelos@nextpr.com

The “Catch the Queso” Promotion runs through September 21.

LUBBOCK, Texas, August, 19, 2025 — Abuelo’s Mexican Restaurant, famous for its authentic, made-from-scratch Mexican cuisine and hand-crafted Mexican Margaritas, is bringing back a beloved piece of its history with the return of the Abuelo’s Queso Ball © – a sports-themed stress ball with an unbeatable offer: one free Chile con Queso with a purchase every visit for the life of the ball.

First introduced in 1993, the Abuelo’s Queso Ball © began as a fun way to support local charity golf tournaments. Over time, the promotion expanded to include themed stress balls – basketballs, footballs, baseballs, and even hockey pucks – distributed at universities, sporting events, and community programs across restaurant locations. The queso ball quickly became a nostalgic fan favorite and a symbol of Abuelo’s community spirit.

During Abuelo’s “Catch the Queso” promotion, Abuelo’s Queso Balls © will be released through multiple contests and local community events and endeavors now through September 21. Each guest who receives an Abuelo’s Queso Ball © can bring it in when dining at any Abuelo’s Mexican Restaurant and present it to their server to redeem (offer is not valid online or through third-party delivery services).

“Abuelo’s Queso Balls are more than just a fun giveaway,” said Debbie Hill, Director of Marketing for Abuelo’s Mexican Restaurants. “They’re a piece of our history and a tradition that connects us to our guests in a memorable way,” said Hill. “We’re excited to bring them back and share the fun again with our lifetime customers, as well as introduce them to a new generation.”

The promotion will run through September 21, 2025, with multiple opportunities for guests to win or receive their own Abuelo’s Queso Ball ©. Supplies are limited.

To stay up to date, visit https://www.abuelos.com/catch-the-queso/, and follow Abuelo’s on social media.

About Abuelo’s

Since its first opening in 1989, Abuelo’s Mexican Restaurant has consistently been on the leading edge of made-from-scratch, family-style Mexican food. Experience homemade cooking with rich flavors of coastal and interior Mexican cuisine using the finest and freshest ingredients. Owned and operated by Food Concepts International in Lubbock, Texas, the company currently has 17 full-service restaurants located in seven states that provides in-house authentic Mexican food, Mexican food delivery, Mexican food to go, and Mexican food catering. For more information, visit www.abuelos.com or Abuelo’s Facebook page at www.facebook.com/Abuelos.

Media Contact

abuelos@nextpr.com

 

Teachers and school staff will receive 20% off their entire check May 6.

LUBBOCK, Texas, May 1, 2025 — Abuelo’s Mexican Restaurant, famous for its authentic, made-from-scratch Mexican cuisine and hand-crafted Mexican Margaritas, is celebrating Teacher Appreciation Day by giving teachers and school staff a 20% discount at all locations on May 6, 2025.

Abuelo’s Mexican Restaurant is honoring the dedication and hard work of teachers and school staff this Teacher Appreciation Day with a special thank-you offer. On Tuesday, May 6, educators can enjoy 20% off their entire check at every Abuelo’s location. To receive the discount, educators must show a valid teaching or school staff ID. This offer is dine-in only.

Respect for educators and children’s welfare has run deep at Abuelo’s Mexican Restaurant since its inception. In a place of honor at each Abuelo’s location, there is a sculpture of Agustin de la Rosa, a priest who was born in 1824 in Guadalajara, Jalisco, and is revered in Mexico for his compassion for children and generous support for local schools and educators. “Father Rositas,” as he was affectionately known, is the wise “Abuelo” who reminds Abuelo’s team members and guests of the restaurant’s core values.

“We appreciate everything our educators do and want to treat them to a well-deserved meal on their special day,” said Robert Lin, President of Abuelo’s Mexican Restaurants. “This is just a small token of our gratitude for the big difference they make.”

See the dedication that Abuelo’s Mexican Restaurant has to their history and providing the freshest ingredients at www.youtube.com/abuelosTV. Find an Abuelo’s Mexican Restaurant near you at www.abuelos.com/restaurants.

About Abuelo’s

Since its first opening in 1989, Abuelo’s Mexican Restaurant has consistently been on the leading edge of made-from-scratch, family-style Mexican food. Experience homemade cooking with rich flavors of coastal and interior Mexican cuisine using the finest and freshest ingredients. Owned and operated by Food Concepts International in Lubbock, Texas, the company currently has 19 full-service restaurants located in seven states that provides in-house authentic Mexican food, Mexican food delivery, Mexican food to go, and Mexican food catering. For more information, visit www.abuelos.com or Abuelo’s Facebook page at www.facebook.com/Abuelos.

Media Contact:
abuelos@nextpr.com

Patrons Can Host Events of All Sizes and Customize Their Experience

 Amarillo, Texas, March 25, 2025 — Abuelo’s Mexican Restaurant in Amarillo, Texas, famous for its authentic, made-from-scratch Mexican cuisine and hand-crafted Mexican Margaritas, is proud to offer a spacious and fully equipped party room. Perfect for hosting a variety of events; from corporate gatherings, family celebrations, meetings, and holiday parties.

With a maximum seating capacity of 328 guests, the space can be arranged with tables and chairs to suit large events or divided into a smaller section for more intimate gatherings. The space is designed for both functionality and comfort and outfitted with many amenities, including projectors with screens, an audio system, podium, and microphones – ideal for presentations, speeches, and entertainment.

To enhance the dining experience, Abuelo’s offers a variety of buffet options, featuring an assortment of classic and specialty dishes. Buffet selections are customizable to ensure the meal suits the event’s needs.

Additional features include tablecloths, table runners, and centerpiece options. For those looking to add entertainment, a dance floor, stage, and bar options are available upon request.

Whether you are planning a business function or a festive celebration, Abuelo’s is committed to providing a seamless experience. For more information or to reserve the party room, please contact Sam Dauzat, Event Coordinator for Abuelo’s Mexican Restaurant Amarillo, at 806-802-4689, or visit www.abuelos.com/party-room/.

About Abuelo’s

Since its first opening in 1989, Abuelo’s Mexican Restaurant has consistently been on the leading edge of made-from-scratch, family-style Mexican food. Experience homemade cooking with rich flavors of coastal and interior Mexican cuisine using the finest and freshest ingredients. Owned and operated by Food Concepts International in Lubbock, Texas, the company currently has 20 full-service restaurants located in eight states that provides in-house authentic Mexican food, Mexican food delivery, Mexican food to go, and Mexican food catering. For more information, visit www.abuelos.com or Abuelo’s Facebook page at www.facebook.com/Abuelos.

Media Contacts
abuelos@nextpr.com

Patrons can Enjoy a Premium Margarita at a Discounted Price Saturday, February 22

LUBBOCK, Texas, Feb. 18, 2025 – Abuelo’s Mexican Restaurant, famous for its authentic, made-from-scratch Mexican cuisine and hand-crafted Mexican Margaritas, announced today that all Abuelo’s locations will celebrate National Margarita Day on February 22 with a significant discount on their hand-crafted, Premium Margaritas.

Guests dining in on National Margarita Day can enjoy a Premium Margarita at Abuelo’s for just $7.95. National Margarita Day Premium Margaritas included are the signature El Jefe Margarita and popular Platinum Hand-Shaken Margarita, Skinny Margarita, Raspberry Hibiscus Margarita, and Berry Paloma Margarita.

“As National Margarita Day approaches, the Abuelo’s team is excited to offer our premium selection of Margaritas at a discounted price,” said Brian Bell, Vice President of Marketing and Beverage for Abuelo’s Mexican Restaurants. “Each Premium Margarita we offer is hand-crafted with the freshest ingredients and we can’t wait for guests to enjoy them with family and friends!”

Enjoy an Abuelo’s Premium Margarita with their wide selection of unique House Specialties and traditional Tex-Mex items. See the dedication that Abuelo’s Mexican Restaurant has to providing the freshest ingredients and perfect Premium Margaritas at www.youtube.com/abuelosTV. Find an Abuelo’s Mexican Restaurant near you at www.abuelos.com/restaurants.

About Abuelo’s

Since its first opening in 1989, Abuelo’s Mexican Restaurant has consistently been on the leading edge of made-from-scratch, family-style Mexican food. Experience homemade cooking with rich flavors of coastal and interior Mexican cuisine using the finest and freshest ingredients. Owned and operated by Food Concepts International in Lubbock, Texas, the company currently has 21 full-service restaurants located in eight states that provides in-house authentic Mexican food, Mexican food delivery, Mexican food to go, and Mexican food catering. For more information, visit www.abuelos.com or Abuelo’s Facebook page at www.facebook.com/Abuelos.

Media Contacts:
abuelos@nextpr.com

Patrons can enjoy a Platinum Corazón Margarita February 3-16

LUBBOCK, Texas, January 23, 2025 — Abuelo’s Mexican Restaurant, famous for its authentic, made-from-scratch Mexican cuisine and hand-crafted Mexican Margaritas, is celebrating Valentine’s Day by bringing back a Valentine’s favorite: the Platinum Corazón Margarita.

Made with El Jimador silver tequila, Agavero, citrus, and strawberry, and garnished with salt and strawberry hearts, patrons can celebrate Valentine’s Day with this special Margarita starting February 3 and until the promotion ends on February 16, 2025.

“Valentine’s is a time to celebrate, and our Platinum Corazón Margarita is our way of making it extra special,” said Brian Bell, Vice President of Marketing and Beverage at Abuelo’s Mexican Restaurant. “This margarita was designed to be indulgent and festive – we can’t wait to welcome you in to enjoy in celebration of the holiday.”

The Abuelo’s team invites patrons to dine at their nearest Abuelo’s and try a Platinum Corazón Margarita and other restaurant favorites. Diners can pair this limited-time-only Valentine’s Margarita with their popular Fajita Trio or Los Mejores de la Casa, a fire-grilled 5 oz. beef tenderloin medallion with bacon-wrapped shrimp stuffed with jalapeño on a roasted Anaheim pepper, topped with chile con queso and served with Papas con Chile and Espinaca.

Treat your special someone to the best Mexican Restaurant around! To find the nearest Abuelo’s Mexican Restaurant location and reserve your table, visit www.abuelos.com/restaurants.

About Abuelo’s

Since its first opening in 1989, Abuelo’s Mexican Restaurant has consistently been on the leading edge of made-from-scratch, family-style Mexican food. Experience homemade cooking with rich flavors of coastal and interior Mexican cuisine using the finest and freshest ingredients. Owned and operated by Food Concepts International in Lubbock, Texas, the company currently has 22 full-service restaurants located in eight states that provide in-house authentic Mexican food, Mexican food delivery, Mexican food to go, and Mexican food catering. For more information, visit www.abuelos.com or Abuelo’s Facebook page at www.facebook.com/Abuelos.

Media Contacts
abuelos@nextpr.com

Patrons can enjoy a warm Capirotada through January 27!

LUBBOCK, Texas, December 10, 2024 – Abuelo’s Mexican Restaurant is thrilled to announce the return of a cherished holiday tradition: Capirotada, a warm and indulgent Mexican bread pudding. This seasonal favorite, topped with sweet cream sauce, caramel, and served with whipped topping and fresh strawberries, is a dessert experience that embodies the warmth and joy of the holidays.

Available now through January 27, 2025, Capirotada has become a staple of Abuelo’s holiday celebrations, bringing families and friends together with its comforting flavors and festive presentation.

“Our Capirotada is more than just a dessert, it’s a tradition we’re proud to share with our guests every holiday season,” said Robert Lin, President of Abuelo’s Mexican Restaurants. “It’s the perfect way to end your holiday meal at Abuelo’s and create lasting memories.”

Celebrate the season at Abuelo’s with this timeless Mexican Dessert before it disappears for another year!

Abuelo’s invites you to enjoy unique tastes, traditional Tex-Mex items, sip on a legendary hand-crafted Margarita, and dine in a one-of-a-kind atmosphere this holiday season. Come, stay awhile, and see what has set Abuelo’s apart for 35 years. Find an Abuelo’s Mexican Restaurant near you at www.abuelos.com/restaurants.

About Abuelo’s

Since its first opening in 1989, Abuelo’s Mexican Restaurant has consistently been on the leading edge of made-from-scratch, family-style Mexican food. Experience homemade cooking with rich flavors of coastal and interior Mexican cuisine using the finest and freshest ingredients. Owned and operated by Food Concepts International in Lubbock, Texas, the company currently has 22 full-service restaurants located in eight states that provides in-house authentic Mexican food, Mexican food delivery, Mexican food to go, and Mexican food catering. For more information, visit www.abuelos.com or Abuelo’s Facebook page at www.facebook.com/Abuelos.

 Media Contacts:
abuelos@nextpr.com

Patrons can enjoy gift card deals through December!

LUBBOCK, Texas, November 19, 2024 – Abuelo’s Mexican Restaurant, famous for its authentic, made-from-scratch Mexican cuisine and hand-crafted Mexican Margaritas, is giving customers more reasons to celebrate with exclusive gift card specials through December.

Whether you’re shopping early, scoring deals during Black Friday and Cyber Monday, or waiting until the last minute, Abuelo’s has you covered. Patrons who buy gift cards during the corresponding promotions will receive an extra gift.

  • Holiday Gift Card Special (November 19 through December 31): Spread holiday cheer and treat yourself to a little extra! For every $50 in gift cards purchased in-store or on abuelos.com, receive a $10 gift.
  • Black Friday and Cyber Monday 4 Day Special (November 29 – December 2): ‘Tis the season for deals! For every $100 purchased in gift cards on abuelos.com, receive a $30 gift.
  • Christmas Special (December 24 and 25): Still shopping for the perfect gift? For every $100 in gift cards purchased on abuelos.com, receive a $30 gift!
  • * Purchases of Abuelo’s Mexican Restaurant gift cards through third-party retailers do not qualify. Gifts redeemable 1/1/25 – 3/31/25 in-store only at any Abuelo’s location.

“Our gift card specials are a great way to give the gift of delicious, hand-crafted meals while also rewarding yourself,” said Robert Lin, President of Abuelo’s Mexican Restaurants. “We’re thrilled to offer holiday deals that make giving for the season easy and rewarding.”

Abuelo’s invites you to enjoy unique tastes, traditional Tex-Mex items, sip on a legendary hand-crafted Margarita, and dine in a one-of-a-kind atmosphere. Come, stay awhile, and see what has set Abuelo’s apart for 35 years. Find an Abuelo’s Mexican Restaurant near you at www.abuelos.com/restaurants.

 

About Abuelo’s

Since its first opening in 1989, Abuelo’s Mexican Restaurant has consistently been on the leading edge of made-from-scratch, family-style Mexican food. Experience homemade cooking with rich flavors of coastal and interior Mexican cuisine using the finest and freshest ingredients. Owned and operated by Food Concepts International in Lubbock, Texas, the company currently has 22 full-service restaurants located in eight states that provides in-house authentic Mexican food, Mexican food delivery, Mexican food to go, and Mexican food catering. For more information, visit www.abuelos.com or Abuelo’s Facebook page at www.facebook.com/Abuelos.

 

Media Contacts:
abuelos@nextpr.com

Abuelo’s will donate $1 to the Honor Flight Network for every Chile con Queso or Queso Diablo Appetizer sold during their annual “Queso for Heroes” promotion.

LUBBOCK, Texas, Nov. 4, 2024 — Abuelo’s Mexican Restaurant, famous for its authentic, made-from-scratch Mexican cuisine, is teaming up again this year with the Honor Flight Network, a national nonprofit organization, to help raise funds for U.S. veterans to visit national memorials in Washington, D.C. that honor their service, free of charge.

Guests can participate in Abuelo’s “Queso for Heroes” promotion Wednesday, November 6, through Monday, November 11. Abuelo’s will donate $1 to the Honor Flight Network for each Chile con Queso and Queso Diablo appetizer sold at any location, online at abuelos.com or through the Abuelo’s app. Additionally, a custom donation button will be available via online ordering on abuelos.com where guests can contribute an additional amount to the organization.

“We thank Abuelo’s for partnering with us again this year to help us provide our nation’s veterans with a day of honor at their memorials in Washington, D.C.,” said Meredith Rosenbeck, CEO of the Honor Flight Network. “Abuelo’s Mexican Restaurant and its guests are making it possible for more of our veterans to visit the national monuments dedicated to their service, where they can share their experiences with other servicemembers and reflect on the sacrifices of those who didn’t make it home. It’s an honor our veterans have earned with their service.”

“At Abuelo’s, we’re incredibly grateful to the veterans who heroically protected our freedom, so we are proud to recognize Veterans Day with our continuous partnership with Honor Flight,” said Robert Lin, President of Abuelo’s Mexican Restaurants. “Helping veterans visit the capital and receive the respect and recognition they deserve is such an admirable cause, and I am thankful to our guests and the Abuelo’s Mexican Restaurant teams for everything they do to support our partnership with the Honor Flight Network.”

Since its inception in 2005, Honor Flight has flown more than 300,000 veterans to Washington, D.C. to see the national memorials and monuments that pay tribute to their service. Through its nationwide network, Honor Flight provides the trips to eligible veterans to thank them for their sacrifice. Find out more about the Honor Flight Network at www.honorflight.org. To find the nearest Abuelo’s Mexican Restaurant location, please visit www.abuelos.com/restaurants/.

About Abuelo’s

Since its first opening in 1989, Abuelo’s Mexican Restaurant has consistently been on the leading edge of made-from-scratch, family-style Mexican food. Experience homemade cooking with rich flavors of coastal and interior Mexican cuisine using the finest and freshest ingredients. Owned and operated by Food Concepts International in Lubbock, Texas, the company currently has 22 full-service restaurants located in eight states that provides in-house authentic Mexican food, Mexican food delivery, Mexican food to go, and Mexican food catering. For more information, visit www.abuelos.com or Abuelo’s Facebook page at www.facebook.com/Abuelos.

About Honor Flight

Honor Flight was founded in 2005 with the mission of celebrating America’s veterans by inviting them to share in a day of honor at our nation’s memorials.  The Honor Flight Network is a national network comprised of over 130 independent Hubs working together in furtherance of the shared Honor Flight mission. In achieving this common goal, Honor Flight has the distinct privilege of showing our nation’s veterans the appreciation and honor they deserve. Participation in an Honor Flight trip gives veterans the opportunity to share this special journey with other veterans, remember the fallen, and share their stories and experiences with others. All honored veterans travel at no cost, thanks to the generous support of individuals and businesses around the U.S. To date, the Honor Flight Network has brought over 300,000 veterans to Washington, D.C. to visit their memorials.

The Honor Flight Network currently serves veterans from the WWII, Korean War and Vietnam War eras, along with veterans of any service era who are terminally ill. Please visit www.honorflight.org or contact your Regional Hub for information on applying as a veteran or guardian for an Honor Flight trip.

Media Contacts

Abuelo’s
abuelos@nextpr.com

Honor Flight

mrosenbeck@honorflight.org

Teachers and faculty with a valid school I.D. will receive a key tag for free queso.

LUBBOCK, Texas, July 29, 2024 — Abuelo’s Mexican Restaurant, famous for its authentic, made-from-scratch Mexican cuisine and hand-crafted Mexican Margaritas, is celebrating back to school by gifting teachers and school faculty free queso for the school year. Recipients of this gift will receive a Teacher Appreciation key tag they can use to get an order of Abuelo’s signature Chile con Queso when they make a purchase during each visit to Abuelo’s throughout the school year.

“As back-to-school time rolls around, the Abuelo’s team is proud to recognize the teachers and school faculty that play a critical role in our communities.” said Robert Lin, president of Abuelo’s Mexican Restaurant. “We hope that teachers and school faculty will dine-in at their nearest Abuelo’s location as honored guests.”

Teachers and school faculty who show a valid faculty I.D. at a participating Abuelo’s location between August 5 and 9 can pick up their free Teacher Appreciation Key Tag, one per person, while supplies last. By showing their key tag at every visit, educators and school staff can receive a free queso with their order until the promotion ends on May 31, 2025.

Abuelo’s signature Chile con Queso, a homemade creamy cheese dip, accompanied by freshly made tortilla chips, is a popular item at the restaurant. The Abuelo’s team invites teachers and school faculty to dine in a one-of-a-kind atmosphere and enjoy authentic Mexican cuisine, including a free order of queso with their purchase.

To find the nearest Abuelo’s Mexican Restaurant location, please visit www.abuelos.com.

About Abuelo’s

Since its first opening in 1989, Abuelo’s Mexican Restaurant has consistently been on the leading edge of made-from-scratch, family-style Mexican food. Experience homemade cooking with rich flavors of coastal and interior Mexican cuisine using the finest and freshest ingredients. Owned and operated by Food Concepts International in Lubbock, Texas, the company currently has 25 full-service restaurants located in eight states that provides in-house authentic Mexican food, Mexican food delivery, Mexican food to go, and Mexican food catering. For more information, visit www.abuelos.com or Abuelo’s Facebook page at www.facebook.com/Abuelos.

Media Contacts:
abuelos@nextpr.com